Christmas-can-help-boost-your-occupancy

How Christmas can help you achieve year ‘round occupancy

Most B&B owners are dependent on hospitality finance or B&B finance to set up, grow or improve their business. The trouble is, hospitality finance needs to be repaid and to do that, B&B owners need to focus on ways to bring in new business all year around.

However, once the nights draw in and the temperatures drop, Brits tend to be much less interested in booking holidays or staycations, instead focused on hunkering down until Spring. However, there is one thing that can be used to draw Brits out of hiding and into your B&B or boutique hotel – Christmas.

Here are three Christmas activities that could help pull in bookings for your rooms.

Christmas Markets

People travel all around the UK to get a hit of that festive feeling, so, with a bit of planning B&B and boutique hotels in Bath, Birmingham, Belfast, Manchester, Glasgow, Exeter, Cirencester and Winchester can tap into a whole new potential market for those colder months.

Christmas Shopping

If your B&B or hotel is based around cities and larger towns, Christmas shopping can be a great appeal for tourists. And not having to drive home at the end of a long day shopping can enable guests to get the most of their day out and allow them to enjoy a glass of wine over lunch or dinner. For extra helpings of festive fun, you could even team up with a local florist or craftsman and offer wreath or gift making workshops.

Christmas lights

If your B&B isn’t in London, Birmingham or another city renowned for its festive lights you could still capitalize on the Christmas months. Castles and stately homes often have Christmas lights, trails or tours, or maybe even a Christmas market evening where they make the most of their homes and gardens. By finding out when these are, you’ll be able to make the most of yours too!

Stewart Hindley & Partners are hospitality finance specialists that can help you find the hospitality finance you need to build the business you’ve always wanted. For more information on how you could benefit from hospitality finance, or to find out how you could raise B&B finance for your business, contact Stewart Hindley & Partners on 01488 393049.